Can the All-Electric Ford Focus Get Traction? - Ford Focus Electric Forum
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Old 06-26-2012, 10:47 AM   #1 (permalink)
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Default Can the All-Electric Ford Focus Get Traction?



2012 Ford Focus Electric Courtesy Ford Motor Co.
Later this year, Ford will roll out the Focus Electric, Detroitís first direct competitor to the Nissan Leaf. Like the Leaf, the Focus Electric is an all-electric five-door hatchback with a 600-plus-pound lithium-ion battery, a driving range of close to 100 miles on a charge, and a price tag north of $35,000. Unlike the Leaf, the Focus Electric is not a purpose-built EV; it looks almost identical to the gas-powered Focus, which is manufactured on the same Michigan assembly line. How will the Focus Electric compare? We drove one of the first road-ready specimens to find out.
THE TEST

We spent an afternoon in New York assessing the Focus Electricís highway acceleration, hill-climbing power and agility while weaving through dense city traffic.
THE RESULTS

The Focus accelerates quickly, grips the road firmly, and handles precisely even on sharp, fast turns that would shake the less-sporty Leaf. The interior is equipped with plush, finely grained seats that are a major upgrade over the Leafís entry-level upholstery, and the cabin is nearly silent. Because Ford installed a 6.6-kilowatt onboard charger, the Focus charges twice as fast as the Leaf. But unlike its gas-powered, best-selling brethren, the Focus Electric is far from a mass-market car. Analysts expect Ford to build no more than 2,500 Focus Electrics in the first year-just enough to comply with zero-emissions regulations in California. (In contrast, Nissan could build as many as 60,000 Leafs this year.) Itís priced like a boutique item, too. The Focus Electric starts at $39,200: $4,000 more than the Leaf and $20,900 more than a gas-powered Focus. In fact, the biggest problem with the Focus Electric is how hard Ford has made it to buy one.
Range: 76 miles
Horsepower: 143
Charge time: 4 hours
Price: $39,200 (plus delivery)
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